Soldado Readers - SaleThe Spanish word for soldier, Soldado is inspired by the productive saltwater flat in Guanaja, Honduras, beneath which lies the monument commemorating where Columbus landed in the 1500s. No soldiers remain, just a long sandy beach and permit and bonefish with saluting tails in the air. Equally stylish on a man or woman, Soldado is like a classic watch: it speaks to the wearers appreciation for classic style and time tested functionality. Whether

and redfish make the merch collection

this extra-large frame uses pliable and grippy contact points on the nose and temples to keep the glasses comfortably in place

You’ll see baits hanging on the wall at the tackle shop you might want to mock

named for the productive Roca Flat near Campeche

Represent their meal of choice in this hand drawn design by tattoo artist and cutthroat trout guide Casey Anderson

This 5-panel Supplex performance hat with embroidered Crab design features a flat bill with navy DryZone underbill to reduce glare and wick moisture

Get Shades

Bajío is Spanish for the shallows

000 pounds

Cast away in Palehorse and you’re sure to hook up

with teeth that will shred most offerings

They hide in the surf but sometimes slip off the edge and into the trough